Great for photography of whitewater river trips ...
It is incredibly difficult to get good pictures while paddling a kayak down a whitewater river. After using this camera on a handful of river trips I'm pretty happy with the pictures that the Olympus 720sw waterproof camera produces. After getting the boat into a relatively stable spot I'm able to quickly get out the camera and get photos of others kayaking through a whitewater rapid or surfing at a playspot on the river. Then I can quickly slip the camera inside my pfd and paddle out to rejoin the action.
(**** - my rating - very good - 4 stars out of 5).
A new updated waterproof model from Olympus, Stylus 770 SW, is currently available, but you can buy the older Stylus SW 720 at much better price.